Answer 3 Easy Questions to Create a Social Media Strategy
You know you need to be on social media, after all, almost every business is there. What can you expect from it? How will it work for your business? These can be challenging questions to answer. They are crucial to the success of using social media for business.
Having a social media strategy can help provide the direction to move in. It doesn’t have to be hard to do.
In a nutshell, these 3 questions are the key to a social media strategy:
- Why are you on social media?
- How will you succeed?
- How are you measuring success?
Knowing why you are on social media, and what you want to achieve is key. Next, think about how you will get to that. Which social media is right for your audience? Will you use photos, video? Paid ads? Lastly, make sure you track your progress. What goals do you want to achieve, and by when? If you need to, you can always tweak your approach.
The answer to these three questions will help guide you. Of course, a social media strategy is made up of much more than just three answers. Getting started with this Q&A will help determine your direction on social media. After this, you can expand on it.
Once you have your strategy nailed down, your day-to-day social media plan will come together much more easily.
Need help with your social media? Contact Danielle on 760-440-5494 or firstname.lastname@example.org
Tip Of The Week: Know why you’re on social media, and exactly what you want from it. Then measure it.